Visual Images of Metaphors in Tourism Advertising

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Chapter 4 of the book "Tourism and Visual Culture Methods and cases" deals with a pivotal point in Tourism advertising and advertising in general: the imagery.

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Submitted by Eleonora Menghini
29/04/2016
in the project Tools per lo sviluppo di un Piano Marketing

last updated 29/04/2016

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LPs referring this OER
Marketing pubblicitario per promuovere il turismo
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