Il marketing per la valorizzazione del territorio
Territorial marketing, defined as "a set of collective actions implemented to attract in a specific area or territory new economic and productive activities, encourage the development of local enterprises, promoting a positive image".
Territorial marketing, defined as "a set of collective actions implemented to attract in a specific area or territory new economic and productive activities, encourage the development of local enterprises, promoting a positive image".
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- Metadata and online reference
Submitted by
Zeno d'Angelis
26/04/2016
in the project GIS, promozione e valorizzazione del patrimonio
last updated 27/04/2016
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