COVID-19 Recovery Scenarios for Fashion and Luxury Brands
With the contagion gaining momentum, we believe the impact on the industry will be even more severe than our earlier estimates. We now expect global sales for the category to drop 25% to 35% in 2020 compared to last year because of store closings, people curtailing purchases while sheltering in place, and widespread concerns about spending during a rapidly contracting global economy.
With the contagion gaining momentum, we believe the impact on the industry will be even more severe than our earlier estimates. We now expect global sales for the category to drop 25% to 35% in 2020 compared to last year because of store closings, people curtailing purchases while sheltering in place, and widespread concerns about spending during a rapidly contracting global economy.
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Proposto da
Ekaterina Antsiperova
17/04/2020
nel progetto G1: Previsioni della "gelata" sulla economia globale
ultima modifica 17/04/2020
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