Il web 2.0 e la comunicazione non convenzionale nel turismo, le opportunità per il destination marketing.
Meaning of Web 2.0 and its implications on consumer behavior; the unconventional marketing and techniques through which it develops. Changes in tourism marketing and development with the consolidation of the Web 2.0
Meaning of Web 2.0 and its implications on consumer behavior; the unconventional marketing and techniques through which it develops. Changes in tourism marketing and development with the consolidation of the Web 2.0
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- author: Fabio Forlani
- publisher: Università degli Studi di Urbino
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Submitted by
Fernando Martínez de Carnero
23/04/2016
in the project Impatto del web 2.0 nel turismo
last updated 23/04/2016
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