Do we believe in TripAdvisor?

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Recent press reports and complaints by hoteliers have called into question the credibility of travel-related user-generated content (UGC). Yet our understanding of the role of credibility perceptions in the context of UGC is limited, notwithstanding the rising interest in social media.

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Submitted by Emanuela Del Signore
01/12/2016
in the project FuTurismo: feedback e economia del turismo

last updated 01/12/2016

Original editing language: Italiano
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