Do Twitter and Facebook Matter? Examining the Economic Impact of Social Media Marketing in Tourism Websites
This paper quantifies the economic impacts of introducing social media as marketing tools in the tourism websites of the provinces of Atlantic Canada.
This paper quantifies the economic impacts of introducing social media as marketing tools in the tourism websites of the provinces of Atlantic Canada.
- Type of material
- Terms of use
- Target audience
- Subject areas
- Tags
- Languages
- Media formats
- Accessibility features
- OER type
- Metadata and online reference
Submitted by
Aurelia Piazza
12/01/2017
in the project FuTurismo: feedback e economia del turismo
last updated 13/01/2017
Original editing language:
Italiano
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